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Shopify is phasing out legacy Google tag setups. Merchants need to migrate to the Google & YouTube app to maintain accurate ...

Learn all about Life Events segments, how they let you target users experiencing major life transitions, implementation tips, ...

Google's expanded feature brings streamlined purchasing to Demand Gen campaigns on YouTube, potentially increasing conversion ...

With AI interfaces eating search real estate, learn where organic clicks are still happening and how to get them before the ...

Channel controls for Demand Gen lets you precisely target YouTube Shorts, Gmail and other visual platforms, with detailed ...

Everything you need to know when creating and launching educational videos – strategy, tools, SEO, promotion, performance ...

YouTube's AI Overviews test could reshape how users find videos. Will it boost discovery or cut into views for creators and ...

Google has rolled out a new feature for Google Business Profile verifications. When you verify using video verification, you ...

Google Ad spending grew 9% while Microsoft Ads saw stronger 17% growth and PMax campaigns showed deteriorating performance, ...

Google Ads' new Tree Table Views transform data tables into hierarchical layouts to visualize relationships between campaign ...