How WM’s Phoenix Open sponsorship led to the company cleaning up in professional sports
Naming rights partner WM taken over several aspects of the Phoenix Open in Scottsdale to make it a true “zero waste” event.
SportBusiness: Sponsorship Works Award to Capgemini for Ryder Cup partnership
LONDON, Feb. 05, 2025 (GLOBE NEWSWIRE) -- The award aims to recognise the most creative and impactful sponsorship activations in the international sports landscape ...