SeenThis recently announced a partnership with Exverus Media to power their new Social Reach product with its streaming ...
Typeface today announced the launch of a new Marketing AI Platform to reimagine the entire content lifecycle with a suite of ...
The limited-time offering from the Kraft Heinz juice brand will be doled out to consumers who scan the moon through the ...
The exec details a deal with basketball league Unrivaled and shares lessons learned from the brand’s 10 years at the PGA’s Players Championship.
The chain is pitching a pair of novelty goggles as the perfect way to watch all of the games at once and will support the effort via Snapchat.
Speaking at a Female Quotient event during SXSW, Jaguar Land Rover’s U.S. CMO discussed navigating the response to a recent rebrand.
After a successful launch in 2024, Sprite Chill will become a permanent addition to the Coca-Cola brand’s portfolio, according to details shared with Marketing Dive. Debuting last April, the soft ...
Nearly $12 billion of the app’s ad revenue comes from the U.S. and would likely trickle down to Google and Meta if a ban goes ...
The marketer will bring Adobe Firefly Services into its existing Adobe Creative Cloud workflows to increase efficiency and ...
While gin is having a moment, with the super-premium category surging by 16% in 2023, the botanical booze is still dwarfed by the sales of whiskey and vodka in the U.S., according to the Distilled ...
A majority (54%) of Americans say they are creeped out when they see advertisements that are personalized based on their online behavior, according to a new report from YouGov. US consumers were the ...
Twitch is attempting to woo more creators to its platform — and keep those who are already there — with its latest features, a move that could help it maintain share against streaming competitors like ...