Conversation intelligence technology can transform how organizations understand and act on customer interactions.

Product marketers craft narratives that position the product effectively, address critical customer challenges and guide ...

Bringing in over five years of marketing experience, primarily in the HVAC manufacturing industry, Anette Sklarz Justice will lead the Marketing and Communication Unit at the BKT subsidiary in Ohio, U ...

From Topicals’s eye mask phenomena to the rise of EADEM, Renee is the marketing mastermind behind beauty’s biggest startups.

MINDFULL has members in more than 30 countries, so Cutler’s impact spans the globe. The platform provides gluten—and ...

Six hours after a new restaurant in downtown Hartford, The Foundry, opened on Jan. 16, its tables were fully booked for the ...

If you're happy with your current CRM and related sales tools, choosing HubSpot as your email marketing tool will probably be overkill. If, on the other hand, you're looking for a single solution ...

TCU Magazine’s stories are crafted to be relevant far beyond our campus community and long after the initial date of publication. In 2021, when all the rules were being rewritten, we proposed a ...

A holistic approach to digital marketing integrates various channels, strategies, and technologies to create a seamless and effective brand presence. Companies that adopt this comprehensive strategy ...

Email marketing continues to be one of the most effective channels for businesses to connect with customers, build brand loyalty, and drive sales. However, as data privacy concerns grow and ...

Dunelm’s marketing director, Sean McGinty, added: “Our Spring campaign takes an editorial, style-led approach to showcasing that at Dunelm, the Home of Homes, we have everything our customers need to ...

Convincing people to think, act or behave differently is incredibly hard work. Even more so when the decision-making mental arithmetic that takes place at lightning speed is answering the equation: ...