We asked content marketing experts how they create engaging thought leadership pieces. Here’s what they learned about ...

However, I’m here to tell you that if you can leverage a marketing philosophy in your business, you can use it to unlock so ...

Below are examples of approved marketing campaigns that successfully incorporate the UAB brand. Every marketing campaign should have a launch and end date and be submitted for marketing approval prior ...

In a world where advertising is everywhere, customers are growing increasingly savvy—and fed up—with sneaky marketing tactics designed to manipulate and mislead. From hidden fees and ...

Being in the right place, at the right time, in front of the right people is about implementing the right tactics and ideas, as in the following five digital marketing examples. 1. Target the right ...

As digital brand communities dramatically grow in popularity, it makes sense to explore some high-profile examples. The customer-experience industry is undergoing a shift to mobile and niche platforms ...